The newspapers are fighting reduced numbers, reduced advertising revenue and higher demands from readers as well as advertisers. How shall they expand? Where do they find new revenue? We are convinced that mobile business is the future.
More and more people are reading the newspaper in their mobile phones or on the web instead of in the traditional printed newspaper. And the traditional paper news “be or not to be” is discussed regularly. Newspapers are now taking payment for certain content on the web. How shall they find more sources of income?
We see the greatest opportunity in the world of mobile. We can reach our customers directly, in a personal channel that they´ve chosen themselves. A better starting-point is hard to find.
Therefore we have created a digital full-service solution for the media industry´s mobile business. The business platform World of TULO is created by and for newspapers with services that are continuously developed by exchange of ideas, cooperation and common business development.
TULO joins digital business, payments and transactions in one business system. We use SMS-services, mobile sites and applications for smart phones as new arenas of marketing, communication and sales, with a mobile CRM as core. TULO brings new revenue to newspapers via well-tried business models.
We give you the platform. You choose the services. Advertisers and readers create the revenue.
Come talk future mobile business with us!
Kevätseminaari (Springseminar)
Time: 12.30-16.30, 5maj
Place: Sokos Hotel, Vasa
Organizer: Finska tidningarnas förbund
Nordic Local Media Conference (NLMC)
Time: 26-27 maj
Place: The Courtyard by Marriott Stockholm, Stockholm
Organizer: WAN-IFRA